THE RETAIL BUSINESS ISN'T EASY, BUT WE'RE HERE TO HELP!  
Retail Minded is an internationally recognized industry blog and publication that is committed to delivering quality news, education and support specific to independent retailers. Founded in 2007 by retail thought leader and influencer Nicole Leinbach Reyhle, Retail Minded introduces retailers to leading industry resources, merchant specific news and timely education to help independent businesses – both online and offline – thrive in their unique retail goals. In addition to Retail Minded’s ongoing retail research, Retail Minded provides content services to companies looking to communicate to retail audiences.

Nicole Leinbach, Founder
Retail Minded’s Founder Nicole Leinbach is recognized as a global retail thought leader from companies that include IBM, American Express, Lightspeed POS and more – including having been recognized as #3 out of 100 worldwide retail influencers. Together with her Retail Minded team, Leinbach regularly produces events at industry trade shows that include ASD Market Week, NY NOW, IGES and more. She also contributes to media outlets that include Forbes, Entrepreneur, NBC and others – as well as speaks at worldwide events with a core concentration on commerce and consumer experiences. In addition to Retail Minded, Leinbach is also the Co-Founder of the Independent Retailer Conference and Author of the book “Retail 101: The Guide to Managing & Marketing Your Business” from McGraw-Hill and supported American Express’s Small Business Saturday as their Spokesperson since 2014. Additionally, in 2022, WWD recognized Leinbach as one of their Inspirational Women to follow in fashion and retail.